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World Tourism Organization (WTO) has opened its office in Samarkand One of the main events of the last week was the opening in Samarkand of WTO Office for development of tourism on Great Silk Road. Samarkand is known to be the centre and the main crossroad on the Silk Road. One could say that WTO opened here its gate on the Silk Road. In his speech at the opening ceremony Dr. Dawid de Villiers, Deputy Secretary-General of WTO, remarked that Samarkand is one of the most ancient cities in the world. And the purpose of opening here of the organization's branch is to increase the number of foreign tourists traveling along the Great Silk Road. Dr. Dawid de Villiers rated high the tourist potential of Uzbekistan. It is notable that Samarkand Office of World Tourism Organisation has become the second Office of such kind in the world, the first being opened in Osaka, Japan. Thus once again Samarkand has been acknowledged by WTO as the Silk Road centre. "It is not by accident that Samarkand has become the seat of WTO branch. Being located on the crossroads of the Great Silk Road it is one of the most popular tourist destinations. The Office will coordinate the further activities under the Great Silk Road Project", said the deputy regional representative of WTO Andrew Shlevkov. Samarkand Office of WTO will help to market the Silk Road as a multinational, culturally diverse and enticing destination by raising awareness among the travel trade in major generating markets. Thus it will work for the benefit of all the countries participating in the WTO Silk Road Project.
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